German National Tourist Office Call for Competition

1. Name and address of the entity calling for this tender, granting the award and where the “expression of interest” should be received: German National Tourist Office, DRC Liangmaqiao Diplomatic Office Building, 19 Dongfang East Road, Chaoyang District, Beijing 100600, P.R. China

2. Type of award: Negotiated Procedure with a Call for Competition (according to UVgO)

3. Mode of application and offers to be submitted: all documents have to be supplied in writing by mail

4. Protection of confidentiality as well as information on access to the tender documents:

 The full documents may be downloaded free of charge and without a restriction at:

 http://www.germany.travel/en/germany/about-us/standard-terms-and-public-procurement/calls-for-tender.html

5. Type, volume and location of service procurement:

For transparent and efficient press and public relations work, the German National Tourist Board (DZT) engages in traditional media activities, including press releases, press newsletters, and press interviews as part of its marketing efforts in this field. Clipping is an important tool for DZT to analyze and assess press trends and brand awareness in the Chinese market. Additionally, DZT gains insights into which media outlets are actively interested in travel and the destination of Germany. Therefore, it is necessary to commission a clipping agency. In 2024, the focus for clipping activities will not only include Mainland China but also Southern China and Hong Kong as target areas.

Monthly Clipping Report should listed all collected Clippings with following information:

Publishing date

Titel (in Chinesische und Englisch)

Media

Reporter or Editor

Type of Media

Circulation / UV / PV

Photos

Theme

Result from

Screenshot or URL Link

Ad Value

Agency should has a Mediapool with large number of medias in China. In this Mediapool DZT could collect reports about destination of Germany:

Number of setting keywords for searching reports of Germany

Number of online Media for Clipping

Number of print Media for Clipping

Alarm for negative news

Location: Beijing

6. If applicable, number, size and mode of bids: see tender documents

7. If applicable, additional admission of further bids: additional bids allowed

8. Applicable rules as to the completion date: 

 Service commences: expected March 2024

 Service terminates: Feb. 2025

 This contract can be extended for one year by mutual agreement.

9. Name and location of place where the tender documents can be viewed: http://www.germany.travel/en/germany/about-us/standard-terms-and-public-procurement/calls-for-tender.html , click on “about us” and continue to “standard terms and public procurement”

10. Deadline for application: Feb. 22, 2024

11. Possible security deposit to be supplied: not applicable  

12.   Mode of payment or location of explanatory documents:  see tender documents

13. Documents that have to be supplied so that the bids can be assessed as to the suitability of the bidder: see tender documents 

14. Criteria used for the tender: see tender documents

来源：，文章为原文作者独立观点，不代表闻旅派立场。图片来源于网络，如有侵权，请联系闻旅派删除，谢谢